Fire & Flavor
Brand strategy, identity, product development, photography and packaging
Since the exploration of native American cooking techniques by its founders, Fire & Flavor has grown to become the ultimate resource for unique recipes and all-natural offerings that easily take your home-cooked meals to the next level. That’s a recipe for success, that ignited our creative juices. After careful consideration, we cooked up “just add heat”. A tagline and call to action that positions Fire & Flavor as the go-to cooking brand that serves you everything you need for mouthwatering meals in the kitchen, on the grill and on the road.

Sales are on fire, the client is happy and we ignited a new category for our agency.
my role
brand strategist